Keep pricing public. Capture leads anyway.
Give visitors a reason to leave their email, without hiding the price.
Publishing prices removed the checkout step that used to collect emails, so MQLs dropped. These three flows earn the email back by giving something useful first.
1 · Both audiences · real AI
AI course advisor →
Visitors describe their role and goal. Claude builds a personal learning path from the real catalog. The path is emailed, and the lead arrives qualified.
2 · Enterprise
Team pricing calculator →
“How many people?” returns a team price instantly. The full proposal goes by email, and 5+ seats reach sales as an MQL.
3 · Easiest to ship
Email-first checkout →
Step one asks only for the email, so abandoned checkouts become leads you can recover.
Public pricing stays visible
Live Certification
$2,999 one-off
- · 1 live certification
- · 3 weeks, ~20 people per cohort
- · 12+ live hours with industry instructors
Pro
$3,999 per year
- · 1 live certification per year
- · All recorded courses
- · Weekly workshops
- · $50k+ in AI tools
Unlimited
$4,999 per year
- · 12 certifications per year
- · 1:1 coaching
- · ProductCon ticket
- · Alumni community
Buying for 5+ people? Get a team price in 10 seconds